Bixby: Samsung Artificial Intelligence

Meet Bixby! I’m the global creative manager, media strategist, and character designer for Samsung’s artificial intelligence Bixby, available across millions of devices worldwide. I oversee 7 A.I. creative teams comprising 40+ writers across the United States, Germany, Spain, France, Italy, Brazil, and South Korea. This involves directing character creation, international development, global metrics, and quality assurance for Bixby content creation, post-production, management, adaptation, and client delivery. See content below for screenshots and videos.